Our know-how: The Art of Revealing the possible

  • Hansen is a 100% qualitative research agency
  • Founded in 1992, Hansen has a wide-ranging and strong experience in marketing. We have been collaborating for more than 10 years with companies and brands such as Pepsico, Carrefour, LVMH, Sanex, Kiwi, Kellogg's
  • Hansen has a thorough knowledge of the key qualitative research tools that allow to understand insights and motivations, and to reveal what is possible or not; dos and don'ts.
  • Hansen effectuates studies:
    • Everywhere in France
    • Everywhere in Europe (Germany, Belgium, the Netherlands, Scandinavia, Italy, Spain and the UK)
    • And even farther: the United States, China

When collaborating with Hansen, you work directly with Michel or Nathalie Hansen: we supervise, analyse, write and present our studies ourselves.

Nathalie & Michel Hansen, directors and founders of Hansen.